SAP releases quarterly upgrades and new features for their customer experience solutions. Eager to find out what’s coming up for your Sales, Service and Marketing solutions?

For each new release, our experts go through the latest updates and make a selection of the most relevant new features.

Find out which highlights are in the new release for SAP Sales &Service Cloud and Emarsys in the video below!

SAP Customer Experience Release 2505

Discover the latest innovations in SAP Emarsys and SAP Sales & Service Cloud with the 2505 release of SAP Customer Experience. In this video, our CX consultants highlight powerful new capabilities designed to enhance customer engagement and streamline operations.

For SAP Emarsys, the release introduces new omnichannel features like WhatsApp Call to Actions, push messaging via Mobile Wallet, and a unified Account Factsheet that enables account-based segmentation. Platform updates also include an embedded ticketing system and AI-powered reporting for smarter decision-making.

On the SAP Sales & Service Cloud side, explore what's new in version 2, including expanded transition tool documentation, a Gen AI-powered duplicate check, and the flexible new Trusted Authorization Unit. Additional updates cover improved integration with partner functions, enhanced pricing in sales quotes, and various refinements to sales orders and mobile functionality.

Watch the video to see how these updates can help you drive more personalized, efficient, and intelligent customer experiences!

Enjoy our video and please reach out if you have any questions!