---
title: "What’s new in SAP CX: An overview of the latest features"
date: 2026-08-10T15:00:00+02:00
author: Flexso
canonical_url: "https://www.flexso.com/en/insights-blog/sap-customer-experience-release-management"
section: cp.sections.blog
---
![Release management SAP customer experience 2023](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271360%27%20height%3D%27544%27%20style%3D%27background%3Atransparent%27%2F%3E)

**Each quarter, SAP releases new features for SAP Engagement Cloud (former Emarsys) and Sales and Service Cloud! Discover the highlights of the most important new functionalities on this release page!**

SAP releases quarterly upgrades and new features for their [customer experience](https://www.flexso.com/en/solutions/customer-experience) solutions. Eager to find out what’s coming up for your [Sales](https://www.flexso.com/en/insights-blog/sap-customer-experience-sales-cloud), [Service](https://www.flexso.com/en/insights-blog/sap-customer-experience-service-cloud) and [Marketing](https://www.flexso.com/en/insights-blog/sap-emarsys-customer-engagement-made-easy) solutions?

For each new release, our experts go through the latest updates and make a selection of the most relevant new features.

Find out which highlights are in the new release for SAP Sales &amp;Service Cloud and Emarsys in the video below!

## SAP Customer Experience Release 2608

As always, our experts Tin and Tim selected the most remarkable highlights of the new release for your SAP Engagement, Service Cloud and Sales Cloud.

Check it out in the new video below!

![SAP Customer Experience release 2608](https://i.ytimg.com/vi/Uy6yt26e694/hqdefault.jpg)

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Want to know what you missed in the previous release?

[You can also find all our release video's on our YouTube channel!](https://www.youtube.com/playlist?list=PLVf0R17F93RVaNrraueDrosFe5KeGE39J)

## Looking for a dedicated partner to monitor your SAP releases?

We have a dedicated team to monitor your entire SAP ecosystem and implement all relevant updates for you.

[Tell me about your Managed Services](https://www.flexso.com/en/contact)

---

Written by

![Tin Paukovic](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%2794%27%20height%3D%2794%27%20style%3D%27background%3Atransparent%27%2F%3E)**Tin Paukovic**

![Frederik Claessens](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%2794%27%20height%3D%2794%27%20style%3D%27background%3Atransparent%27%2F%3E)**Frederik Claessens**

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